How to Immigrate to Canada as a Sales Representative


Due to the growing labor market shortage across the country, certain sectors of the Canadian economy are in dire need of skilled workers. These vacant positions are listed by the government or specific provinces as being in demand according to the National Occupational Classification (NOC) which determines where an occupation is based on the immigration streams offered based on the candidate’s qualifications. With plans to welcome over a million immigrants into the workforce by 2021, now is the time to apply for immigration as the shortage continues to expand.

One of the in-demand occupations identified by various Canadian provinces and territories is that of sales representatives. You can apply to work in this occupation through various immigration programs, assuming you qualify for the category you are applying for. Read more below to find out how to immigrate to Canada as a sales representative and what the different benefits are.

Why a Sales Representative?

To become a sales representative in Canada, you will need a bachelor’s degree and at least two years of work experience in your field. The average salary for this position in Canada ranges from $ 33,000 to $ 67,000 per year, depending on your experience. You can also earn commissions based on your specialty. Mastering more than one language will also allow you to be ahead of the others, especially in Canada’s two official languages, English and French.

Some provinces are in dire straits and take up to 45 days (in some cases longer) to fill vacancies. It is estimated that there are more than 12,000 jobs available in this occupation across Canada, many of which are located in major centers across the country. Take a look below at the different professions that can be found under the Sales Representative heading.

Sales Representative Classifications
NOC CodeOccupation Title
6211Retail Sales Supervisors
6221Technical Sales Specialists
6222Retail & Wholesale Buyers
6231Insurance Agents & Brokers
6232Real Estate Agents & Salespersons
6235Financial Sales Representatives

As for the general classification of a sales representative, he is included in the letter “B” in the list of Canadian occupations. This means that the field is qualified with unskilled professions, such as truck driving or cleaning, which can be found under the letters C and D.

Ways to Immigrate

There are many ways to immigrate to Canada, including studying in Canada and applying for a parent or spouse sponsorship under the Family Class program. However, the main immigration routes for skilled workers are federal programs and the Provincial Nominee Program (PNP).

Provincial Nominee Program

The PCP was created to respond to specific labor market concerns in the various provinces and territories of Canada. 11 out of 13 participate in this program, each of which offers its own pathways for skilled, unskilled, and semi-skilled workers. The following streams can help you immigrate to Canada as a sales representative.

Provincial Nominee Programs Suitable to Sales Representatives
AlbertaAlberta Express Entry Stream
British ColumbiaSkills Immigration Express Entry British Columbia
ManitobaSkilled Worker Skilled Worker Overseas
New BrunswickExpress Entry Labour Market Stream Skilled Workers with Employer Support
Newfoundland & LabradorNewfoundland and Labrador Express Entry Skilled Worker Skilled Worker Category
Nova ScotiaNova Scotia Experience: Express Entry Nova Scotia Labour Market Priorities Skilled Worker Stream
OntarioHuman Capital Category Employer Job Offer Category
Prince Edward IslandPEI PNP Express Entry Labour Impact Category
SaskatchewanInternational Skilled Worker Category
Northwest TerritoriesEmployer Driven Program
YukonYukon Express Entry (YEE) Skilled Worker

Express Entry System

The Express Entry system was created in 2015 to expedite federal programs to a processing period of six months or less to address growing labor market concerns. The programs are the Federal Skilled Worker Program, the Federal Skilled Trades Program, and the Canadian Experience Class.

To apply for any of the programs, applicants must create an online profile detailing their background. This profile is then scored according to the Global Classification System (CRS), which is a set of criteria detailed below. Points are totaled and profiles are entered into the Express Entry pool, where the candidates with the highest scores are drawn in draws that usually take place every two weeks. These sweepstakes result in an Invitation to Apply (ITA) for permanent residence in Canada.

CRS Criteria Awards Points For:

  • Age
  • CLB Language proficiency (English and French)
  • Level of Education (In and outside Canada)
  • Work Experience (In and outside Canada)
  • Arranged employment
  • Provincial Nomination achieved
  • Siblings living in Canada as permanent residents/citizens
  • Your spouse’s profile (if married)

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